Online Publishers Getting Creative in the Downturn

Uploaded on Jun 12, 2009 / 2 views / 3 impressions / 0 comments


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http://www.beet.tv/2009/06/online-publishers-getting-creative-in-the-downturn.html
Reports out today on the downturn in online advertising for Q1 must not come as surprise to most publishers.
Seeking new form of revenue and presenting the industry is developing new forms of display advertising. On Monday here in New York, at the ContentNext conference, I interviewed Pam Horan, president of the Online Publishers Association.
Andy Plesser, Executive Producer

Tags

  • Online
  • Advertising
  • Publishers
  • Association
  • Pam
  • Horan