Dell Interview
Uploaded on Dec 09, 2007 / 497 views / 6663 impressions / 3 comments
Description
I just recently went to visit Caroline Dietz, John Pope and Lionel Menchaca at Dell Computer to talk to them about their awesome shift from being a commoditized, overly traditional marketing brand to being a community driven brand. :)
3 comments
2. EricSkiff 2:19
Dec 09, 2007
This is such a key moment and a great statement on how social media can change the public perception of a company.
You can transform from a "faceless corporation" to good people working at a company just by allowing your employees to speak in real, unfiltered voices.
3. alexdc 3:14
Dec 13, 2007
1,700 ideas in the first week!
1. EricSkiff
These videos are outstanding! Thank you for sharing them while you work on the book, I've already started pointing people to them as excellent references.