C4[1] Shipley: Monster Marketing

Uploaded on Jan 29, 2008 / 25288 views / 64092 impressions / 26 comments

Description

Delicious Library was released with excellent sales and fawning press (including a Wired piece), all with a marketing budget...

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Delicious Library was released with excellent sales and fawning press (including a Wired piece), all with a marketing budget approaching zero.
Gearing up for Library 2, Wil offers up his advice on shipping hot software, getting the attention it deserves and perhaps even how to be a ladies man like he is.

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Tags

  • c4
  • indie
  • hype
  • cocoa
  • macdev
  • shipley
  • c41
  • deliciousmonster
  • wilshipley
  • deliciouslibrary2
  • deliciouslibrary
  • marketing
  • wired
  • whereIwas 47:44
  • macheist 59:10
  • masturbation 59:43
  • Leopard 71:05
  • 5 3:09
  • early adopters 22:36
  • 3 2:14
  • 6 3:25
  • this 43:23
  • rdgrtg 26:44
  • adwords 33:47
  • stay in community 43:47
  • Slide 3:25
  • bookmarked 43:23
  • preso! 43:23
  • pot 59:43
  • quality assurance 22:06
  • golden%braeburn 50:03
  • preannouncing 24:30
  • long-ass 43:23
  • software slut 25:50
  • Russian 42:25
  • click fraud 35:26
  • slide 3:09
  • tidbits 59:10
  • q&a 51:58
  • Slide 2:14
  • Japan 54:37
  • demo 78:09
  • Spam 42:25
  • MacHeist 59:00

51 comments

1. schwa

Feb 08, 2008

Download link would be appreciated! (Guess I'll use the Safari Activity menu trick)

lovex

Jul 30, 2009

on IE it's ok

Womera

Aug 18, 2009

on Firefox it's ok too

2. masto 80:08

Feb 08, 2008

This is such a tease. I presume Shipley put you up to not showing the screen.

Norvasc

Jul 15, 2009

:)

3. fastred

Feb 10, 2008

No download link is apparent...

4. masto

Feb 10, 2008

The download link should be over on the right side (if you're logged in to Viddler). See this screenshot if you can't locate it.

5. masterdimav 0:00

Feb 14, 2008

sandieman

Feb 20, 2008

Nice Sway!

6. luomat

Feb 16, 2008

The download link appears but when I try to get the Quicktime version I get instead a Quicktime logo with a ? in the middle of it. Safari on 10.5.2

7. rampancy

Feb 17, 2008

That was cute, hiding the screen during the DL2 demo, guys. :)

8. sandieman 7:14

Feb 20, 2008

Where did you get a video of Bill Gate, priceless!

9. sandieman 24:16

Feb 20, 2008

Viddler did this with Centernetworks. Worked real well for Digg.

10. sandieman 36:37

Feb 20, 2008

Not one sale! Goes to show how valuable Search is vs. Content.

11. sandieman 44:24

Feb 20, 2008

making people cross that line if they pirate is the best policy, agreed

12. marinho 64:52

Feb 21, 2008

very good feature xD

13. houltmac 2:02

Jun 08, 2008

Martin K. Speckter invented the interrobang in 1962

14. metalman123

Jul 25, 2009

What a Really Enjoyable Video. I actually watched the whole thing
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15. seoservice

Sep 15, 2009

good video

16. icogsa363

Jan 04, 2010

See more video about C4[1] Shipley: Monster Marketing">

17. cionymil376

Jan 04, 2010

See more video here

18. piorate33

Feb 05, 2010

Amazing rolic

20. sun11

May 10, 2010

Very interesting video

21. stpater

Jul 01, 2010

super rolik

22. whisminsra426

Jul 14, 2010

thanx great job

23. hitpromotionalp

Jul 30, 2010

ok video

24. hitpromotionalp

Jul 30, 2010

hit promotional products

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25. carsinsurance

Oct 11, 2010

nice video thanks

26. gupshapp123

Aug 03, 2011

I have been reading blogs on this subject for a few hours now and your content is the most informed I have read thus far. Thanks for putting this information in one place.
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