Social Media ROI - Parts 6 and 7
Uploaded on Jul 08, 2009 / 3900 views / 37538 impressions / 0 comments
Description
Part 6: Defining the "R" and the "I" in ROI as they pertain to social media, once and for all.
Part 7: Outlining the Social Media ROI narrative - Investment, Action, reaction, non-financial impact, financial impact (Return).