Springnet 430 - SXSW 2011 - Derek Rey - ad.ly - part 2
Uploaded on May 02, 2011 / 6 views / 10 impressions / 0 comments
Spring.net's Paul Terry Walhus caught up with Derek Rey of ad.ly on the day before SXSW Interactive 2011 started.
Derek Rey is the Co-Founder and Vice President of Sales for Ad.ly the celebrity endorsement platform for social media. As a member of Ad.ly���s founding team Derek has created more than 24000 meaningful advertising experiences for 150+ Fortune 500 brands. He has been a featured guest on Fox News discussing ���Twitter advertising��� and is an active member of Los Angeles��� ThinkLA advertising industry group. Derek began his career in Hong Kong where studied under one of Asia���s most respected entrepreneurs Mila How. He returned to San Francisco to join Technorati the leading blogosphere search engine and one of the first social media companies to embrace the ���online conversation.��� You can find Derek on Twitter: @d_rey