Est��e Lauder Co. Shine 38 Global Landmarks Pink For Breast Cancer Awareness and Set New World Record
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For more info visit newsinfusion.com ELIZABETH HURLEY AND EVELYN
LAUDER AWARDED NEW GUINNESS WORLD RECORDS TITLE DURING EMPIRE STATE
LIGHTING CEREMONY For more info visit newsinfusion.comTo
commemorate Breast...
For more info visit newsinfusion.com ELIZABETH HURLEY AND EVELYN
LAUDER AWARDED NEW GUINNESS WORLD RECORDS TITLE DURING EMPIRE STATE
LIGHTING CEREMONY For more info visit newsinfusion.comTo
commemorate Breast Cancer Awareness Month, The Est��e Lauder
Companies��� Breast Cancer Awareness Campaign illuminated a total
of 38 global historic landmarks in pink lights over 24-hour period
of time, creating a new category and achieving a new Guinness World
Record entitled: ���Most Landmarks Illuminated for a Cause in 24
Hours.��� The 24-hour period began at 12:00 pm EST on Thursday,
September 30 and ended 12:00 pm EST on Friday, October 1. Guinness
World Records made this official announcement on October 1, as
Evelyn H. Lauder, Senior Corporate Vice President of The Est��e
Lauder Companies, and Elizabeth Hurley, Spokesmodel for Est��e
Lauder and The Breast Cancer Awareness Campaign, illuminated the
Empire State Building in pink lights, commemorating an effort that
began 11 years ago at the same New York City landmark.The global
record attempt began in Australia on Thursday, September 30th, with
the illumination of Federation Square in Melbourne and the National
Library of Australia in Canberra. Illumination events then
continued around the world including iconic structures such as Taj
Mahal Palace & Tower Hotel in India and Burj Al Arab in Dubai,
then culminating with the Empire State Building. These monuments
have become international symbols of hope, with the goal that when
a woman sees a pink landmark, she will be inspired to get a
mammogram or seek information about breast health. Evelyn Lauder
stated, ���In 2000, The Est��e Lauder Companies��� Breast Cancer
Awareness Campaign began illuminating landmarks in pink lights to
enlighten women and raise awareness about the importance of breast
health and early detection in a new and exciting way. It���s been
wonderful to witness an effort that began with a handful of
landmarks, led by the Empire State Building,