Viddler

During Philly Beer Week 2009, we got to sit down with Jim Koch, the founder of the Boston Beer Company, otherwise known as Sam Adams. We talk about everything from the early days of Sam Adams to how brewing a great beer is his ultimate goal -...

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During Philly Beer Week 2009, we got to sit down with Jim Koch, the founder of the Boston Beer Company, otherwise known as Sam Adams. We talk about everything from the early days of Sam Adams to how brewing a great beer is his ultimate goal - and Sam Adams Boston Lager is his favorite beer.
Jim talks to us about his French knighthood in the Order of the Hops, how research continues to make his beer better, and the struggle that Sam Adams faces - even though they are the largest American-owned brewery in the world.
We couldn't be more excited to bring you this extended interview with Jim Koch, and couldn't have done it without the support of the Boston Beer Company, Philly Beer Week and Jennie Hatton, and of course the man himself, Jim Koch.
Enjoy!

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