NO FANS NO BAND
Uploaded on Nov 29, 2007 / 221 views / 2253 impressions / 13 comments
Description
Ted Wright, founder and president of word-of-mouth marketing organization Fizz Corp. moderates a panel with Andy Levine of Sixthman, Ken Block of the band Sister Hazel, and band fan Marc Pruitt--a "hazelnut". Taped at WOMMA's Summit 3 in Las...
Ted Wright, founder and president of word-of-mouth marketing organization Fizz Corp. moderates a panel with Andy Levine of Sixthman, Ken Block of the band Sister Hazel, and band fan Marc Pruitt--a "hazelnut". Taped at WOMMA's Summit 3 in Las Vegas, NV by coBRANDiT.
13 comments
cobrandit 36:41
On the topic of authenticity
cobrandit 6:01
Ken sings!
cobrandit 13:23
Ken talks about the Rock Boat
cobrandit 9:29
How Marc got into Sister Hazel
cobrandit 26:56
Marc on the fan experience
cobrandit 23:22
Andy on giving fans tools to participate and spread the word
cobrandit 19:34
Ken on two way communication with fans, and creating events where fans can interact
cobrandit 31:57
Andy on sampling product to generate WOM
cobrandit 40:48
Ken on Napster and filke sharing
cobrandit 1:57
Andy of Sixthman on meeting Ken Block of Sister Hazel
cobrandit 1:00
Ted's opening
cobrandit 0:20
Introduction of Ted Wright
cobrandit 34:40
Ted's site is at http://www.fizzcorp.com