NY Video 2.0 Meetup - July 9, 2007 - What's Next for Online Video Advertising?

Uploaded on Jul 10, 2007 / 760 views / 9620 impressions / 7 comments


Description

Dan Rayburn of Streaming Media will be moderating a panel discussion with industry leaders from NBC, OMD, DoubleClick and ScanScout at our July meetup. Please note that we've moved our regular meeting date to accommodate this special event.
Panel Title: Beyond Pre-Roll: What's Next for Online Video Advertising?
Full Description Here: http://web.meetup.com/13/calendar/5834210/

Tags

  • video2meetup
  • nyvideo2meetup
  • Dan Rayburn 10:09
  • CPM vs CPC 81:41
  • Streaming Media 10:09
  • introductions 1:42
  • Director of Digital Media 12:58
  • Video Advertising 41:54
  • healthy 53:27
  • actual budget 41:54
  • VP of Advertising 12:19
  • Product Manager 11:29
  • post buffer 48:56
  • standard 48:56
  • ad platform 34:11
  • ad complexity 69:05
  • video impression 48:56
  • Robert Victor 11:29
  • Kevin J. McGurn 12:19
  • Impression 47:33
  • Double Click 11:29
  • EVP Strategy and Development 14:18
  • CPM Prices 60:19
  • Jeff Minsky 12:58
  • 3rd party ad buying 53:27
  • ad network 34:11
  • Jed Savage 14:18
  • Emerging Media 11:29
  • OMD 12:58
  • ScanScout 14:18
  • Start of Panel Discussion 10:09
  • best format for video advertising 25:33
  • NBBC 12:19
  • ad publisher 34:11