Viddler.com - The Kindness Revolution: The Company-wide Culture Shift That Inspires Phenomenal Customer Service

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Ed Horrell, well known author, speaker and radio host, spoke to the Society of Entrepreneurs, Memphis, TN, July 16, 2007 (58 min.) Ed Horrell, well known author, speaker and radio host, discussed re-energizing a companys customer serviceand inspiring greater customer loyalty using the power of kindness. Combining extensive research with inspiring real-life examples from companies known for their outstanding customer servicesuch as L.L.Bean, Chick-fil-A, Nordstrom, Mrs. Fields, St. Jude Childrens Research Center, The Ritz-Carlton, FedEx, and moreHorrell explained in the presentation on The Kindness Revolution that providing exceptional, compassionate customer service can only happen when you build a deep and lasting relationship with your employees. And it is kindness, says Horrell, that most characterizes that relationship. The way you treat your employees will be the way they treat your customers. Follow the wise advice and insightful examples in The Kindness Revolution, and experience the enormous payback in loyal customers, a more prosperous companyand a better way of life.