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http://www.reachd.com - Google has a thing called personalization. Search results are personalized based on your previous search behaviour. So for the exact same keyword phrase, you and I might get different results. There is little that you can do to sidestep personalization. One important thing to do to promote your site is to be involved in social media, facebook, twitter, viddler, youtube, etc. These sites provide other avenues for people to discover your website.
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