Viddler > Tag - MichaelBuckley

monday bonus vlog

Sun, 21 Jun 2009 20:53:00 GMT

Tags : Michael Buckley, What The Buck, buck, the, vlog, what

Using Ads and Overlays, or Not

Mon, 15 Dec 2008 19:51:02 GMT

Michael "What The Buck" Buckley talks with Liz Shannon Miller in a fireside chat at NewTeeVee Live 2008 about the decision on whether to use ads or overlays instream or not. Brand ownership is stunted by the wholesale use of instream advertising click-throughs, whereas one-off deals may be sensible and relevant. Mr. Buckley underscores the value of keeping his visitors engaged inside of the YouTube environment.

By RichReader

Tags : Liz Shannon Miller, Michael Buckley, NewTeeVee Live, What the Buck, YouTube, ad, brand ownership, instream, relevance

Promotional Guidelines for Social Network Marketing of Online Video

Mon, 15 Dec 2008 19:34:15 GMT

By RichReader

Tags : Liz Shannon Miller, Michael Buckley, NewTeeVee Live, What the Buck, YouTube, alliance, audience, blogs, community, cross-over, cross-promote, rapport, relationship, sharing, social network marketing, strategy, traffic, win-win

Key Objectives to Follow

Mon, 15 Dec 2008 19:30:26 GMT

Michael "What The Buck" Buckley talks with Liz Shannon Miller in a fireside chat at NewTeeVee Live 2008 about how he sets business development objectives for his breakaway hit show channel on You Tube. First, brand and market your YouTube page or channel distinctly from the way that you brand and market your website. It is not a location to be dumping content from your website, but rather it should be the intense focus of your presence.

By RichReader

Tags : Liz Shannon Miller, Michael Buckley, NewTeeVee Live, What the Buck, YouTube, brand, channel, episode, image, market, objectives, presence, series

Gaining Prominence on YouTube

Mon, 15 Dec 2008 19:27:33 GMT

Michael "What The Buck" Buckley talks with Liz Shannon Miller in a fireside chat at NewTeeVee Live 2008 about how he gained prominence on YouTube with his breakaway hit show. In the fall of 2007 he became aware that he attained the rank of 98th most subscribed comedian of all times with 300 subscribers. This spurred his competitive energy to rise in the totem pole. At the point, he obviously was making no money on YouTube. He had a full-time job until September 2008, while working another forty hours per week these past couple of years on his You Tube channel. At that turning point, his subscriber base had grown to more than 300,000 and it no longer made sense to work for someone else.

By RichReader

Tags : Liz Shannon Miller, Michael Buckley, NewTeeVee Live, What the Buck, YouTube, channel, episode, objectives, series

Do What You Love, and Love What You Do

Mon, 15 Dec 2008 19:23:18 GMT

Michael "What The Buck" Buckley talks with Liz Shannon Miller in a fireside chat at NewTeeVee Live 2008 about engaging the YouTube user community. Michael asks us to think about why is there so much great content that goes unnoticed. He reiterates that strategic marketing is a commitment to core activities (PR bulletins, user engagement, observing new niches) that remains constant while content performance metrics may fluctuate. So enjoy the marketing and business aspects of the challenge, and sink your teeth into them with gusto. More importantly, he stresses that you should always love what you are creating. While you may have an agent and an attorney, you also need to make yourself comfortable with negotiation and making your own deal points. Above all, nurture and keep your program in your domain, rather than sell out to a broadcast ownership group (I'm tempted to joke about doing a hulu). It's your baby.

By RichReader

Tags : Liz Shannon Miller, Michael Buckley, NewTeeVee Live, What the Buck, YouTube, audience, deal points, negociation, niche, strategic marketing, user engagement

Building a Brand on You Tube

Mon, 15 Dec 2008 19:18:01 GMT

Michael "What The Buck" Buckley talks with Liz Shannon Miller in a fireside chat at NewTeeVee Live 2008 about how to build a brand in the YouTube channel space. While he may have other deals (BlogTV, Sony, HBO, E!) come and go, and these may be worthwhile in their moment, Michael regards YouTube as his bread-and-butter, and dances with the one who brought him there. His long-term vision is built around doing what he loves to do while thriving on the internet with "What The Buck". He advises creators to value their own work, brand, and reputation rather than be seduced by fast-buck propositions which lead to selling out on-the-cheap. Michael also emphasizes the importance of extending you brand and image in your blog. Interestingly, it was when he began sharing personal aspects of his life through his blog that "What The Buck" zoomed in popularity. Content creators, take heed! While your content should be of high quality, remember that the audience wants a real person who engages with them. Being authentic is the key to activating viewership.

By RichReader

Tags : Liz Shannon Miller, Michael Buckley, NewTeeVee Live, What the Buck, YouTube, audience, authenticity, blogs, brand, rapport, reputation, sharing

YouTube ALLSTARS: DaveDays SXEPhil William Sledd DiamondFactory

Wed, 03 Dec 2008 18:01:01 GMT

By TonyaTko

Tags : apprenticea, davedays, francisco, live, michaelbuckley, newsincolor, olgakay, san, sxephil, tayzonday, thediamondfactory, tonyatko, williamsledd, youtube

YouTube Meetup NYC

Wed, 29 Oct 2008 01:11:07 GMT

For http://pop17.com I went to make a video of my favorite youtubers. It was so awesome to meet everyone and score interviews. I thought that the meetup would be bigger- given the size of youtube! However, it wasn't as big as I expected. Though not 777 or 888 (both I missed) it was something special. Here is a list of the people I interviewed in this video: http://youtube.com/TheMightyThor1212 http://youtube.com/supadupaflygirl http://youtube.com/IGproduction24 http://youtube.com/AmandaRamaNYC http://youtube.com/davedays http://youtube.com/makemebad35 http://youtube.com/xgobobeanx http://youtube.com/p0ykpac I did interview others that I couldn't fit in this video, but I'm working on one other video edit so expect that soon. Others there were Brookers and TheHill88

By pop17

Tags : AmandaRamaNYC (1:53) , DaveDays (2:18) , Michael Buckley (0:39) , NYC, New York City, TheMightyThor1212 (0:23) , YouTube Meetup, cool, entertaining, entertainment, funny, igproduction24 (1:41) , makemebad35 (2:11) , p0ykpac (2:34) , pop17, supadupaflygirl (0:28) , whatthebuck (0:39) , xgobobeanx (2:47) , youtube