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Local Search Optimization Tips for Small Businesses by SearchMarketingGurus.com

Wed, 30 Jul 2008 04:41:01 GMT

Liana "Li" Evans of SearchMarketingGuru's and KeyRelevance delivers some tips for small businesses on utilizing local search to help them rank both through local search engines and social media. Utilizing Google, Yahoo and MSN's local search and getting your listing in these engines even without a webpage can help small businesses still appear in the listings. Social Media rating and review sites are also a great place to optimize your business on.Full transcript at: http://www.searchmarketinggurus.com

By storyspinner

Tags : evans, li, liana, marketing, media, online, search, searchmarketinggurus.com, seo, social

What Does It Take To Start A Blog by SearchMarketingGurus.com

Wed, 30 Jul 2008 04:37:04 GMT

Wondering what it takes to start a blog? What is involved? Liana Evans (aka Li Evans) discusses what are the things you should consider and plan for when you start to enter. Are you planning your resources? Are you going to account for their time spent in the community? How many people will blog for you? Probably most important - Who's Your Audience? Do you know who will read your blog, or who you are trying to reach? These are all things that go into planning a blog, and deciding whether a blog is right for you.Full video transcript at: http://www.searchmarketinggurus.com

By storyspinner

Tags : blog, blogger, bloggers, blogging, blogs, evans, how to start a blog, li, liana, marketing, media, online, search, searchmarketinggurus.com, seo, setting up a blog, social

Optimizing Press Releases by SearchMarketingGurus.com

Wed, 28 May 2008 00:30:00 GMT

Wondering how you get your Press Release to appear in the search engine results? Liana "Li" Evans of KeyRelevance & SearchMarketingGurus.com shares 4 tips on how to optmize your press release for the best results. Keyword Research, Title Tag Optmization, Images & Anchor Text is discussed.Full Transcript at: http://www.searchmarketinggurus.com

By storyspinner

Tags : anchor, engines, images, keyword, optimization, optimizing, pr, press, rank, ranking, release, releases, research, results, search, serps, tag, text, title, web

Conversion Types: Purchase, Email, Page Views & Time on Site

Tue, 13 May 2008 13:21:08 GMT

When it comes to metrics for your website, what do you measure. In this two part series, Li Evans of SearchMarketingGurus.com and KeyRelevance discusses 4 types of conversions that you can be measuring on your website and its pages. Li discusses Purchase Conversions, Page View Conversions, Email Sign-up Conversion and Time on Site Conversion. Full Transcript at: http://www.searchmarketinggurus.com/search_marketing_gurus/online_marketing_tips_videos/index.html

By storyspinner

Tags : analytics, conversions, email, marketing, metrics, on, page, pageviews, purchase, search, searchmarketinggurus.com, signup, site, time, views, webapage, website

Web Analytics Tips for Online Marketing Campaigns

Tue, 06 May 2008 14:48:54 GMT

Are you analyzing how your website is performing. How well did that PPC campaign do? What's the most search for thing on your site? Brian Cosgrove of SearchMarketingGurus.com hosts this week's Tuesday's Tips in Online Marketing and focusing in on some web analytics tips. Full Transcript at: http://www.searchmarketinggurus.com/search_marketing_gurus/online_marketing_tips_videos/index.html

By storyspinner

Tags : analysis, analytics, clicks, conversions, landing, marketing, metrics, online, page, search, separate, site, tips, tracking, tuesdays, video, videos, webpage, website

Online Marketing Tips: Travel, Tourism & Hospitality Video

Wed, 09 Apr 2008 03:03:55 GMT

Li Evans of SearchMarketingGurus.com and KeyRelevance explains 5 online marketing tips for the travel, tourism & hospitality industry. Discussion of websites, social media & reviews to help businesses market themselves online. http://www.searchmarketinggurus.com/search_marketing_gurus/online_marketing_tips_videos/index.html

By storyspinner

Tags : blog, hospitality, info, internet, marketing, online, search, searchmarketinggurus.com, strategies, tips, tourism, travel, video