Site sponsors - be the next
About This Video
This video is
ACTRESS HOLLY ROBINSON PEETE TO STAR IN NEW TOTAL® ADVANCED WHITENING TOOTHPASTE COMMERCIAL FOR COLGATE
Colgate-Palmolive unveiled a new commercial today starring Hollywood favorite Holly Robinson Peete. The innovative commercial, entitled "Spotlight," introduces consumers to the new Colgate Total® Advanced Whitening toothpaste.
"As a businesswoman, philanthropist, wife and mother, Holly knows the importance of maintaining a healthy and white smile," said David Cardona, Colgate Multicultural Marketing Director. "It was extremely important for us to select a positive individual who consumers could relate to and who understands the significance of new Colgate Total® Advanced Whitening toothpaste."
The new toothpaste combines the proven 12-hour germ-fighting formula of Colgate Total® with an advanced whitening silica system that helps remove surface stains for healthier and whiter teeth.1 The result is a product that whitens 30 percent more effectively2 and is gentle enough for everyday use.
To view Multimedia News Release, go to http://www.prnewswire.com/mnr/colgate/33039/
Recommended Videos
This website uses Adobe® Flash™ Player 9
Download Flash Now
If you are using Internet Explorer, you will need to restart your browser
after installing Flash.
Adobe and Flash are registered trademarks of Adobe Systems incorporated.
All rights reserved.
