About This Video
Entrepreneurs are always looking for new ways to connect with their clients and expand their customer base. Social Media and Social Networking offer a world of possibility and promise to do just that, but they also come with hype and hucksters.
As social media grows in prominence, and as it rises to the top of marketing venues, how is a small business to navigate between the benefits of Facebook and Twitter and their time drains? Is there a simple system to social networking success?
The short answer is no.
Dave Barger, CEO and President of LunaWeb, a Memphis Web development company offers an alternative - a 'social' business philosophy to help businesses approach the use of social media in a business setting and help tell the difference between those who would hurt and those who would help - a philosophy that starts even before entrepreneurs set to the work of joining the conversation.
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