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This video is
Andy Sernovitz of www.gaspedal.com and author of Word of Mouth Marketing answers a question during his Keynote at eBay Live 2008 in Chicago
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PixelHead
1 year ago 0 + -Word of mouth advertising is definitely more affective than traditional marketing, and it has a much higher ROI.
drewmgri...
1 year ago 0 + -I agree, what an amazing session this was.
edwinv
1 year ago 0 + -Totally agree.
drewmgri... (0:04)
1 year ago 0 + -Andy Sernovitz of www.gaspedal.com
drewmgri... (0:08)
1 year ago 0 + -He wrote a Great book called word of Mouth Marketing
drewmgri... (0:11)
1 year ago 0 + -He also gave us Candy, Thanks Andy
PixelHead (0:11)
1 year ago 0 + -yum ...candy...