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Social media like booze? Alex & John from Spin - iJumpTV 65

Sun, 23 Aug 2009 08:58:00 GMT

Almost exactly a year ago we met Alex and John from Spin Advertising and Design in Christchurch. They talk about how social media has helped build their sales and extended their networks. A year on, it's amazing how little has really changed - pick up some best practices in this interview.

By audaciousgloop

Tags : Advertising, Alex, John, Mann, Marie, Miller, Simon, Young, bebo, christchurch, design, facebook, ijump, media, myspace, new, social, spin, twitter, zealand

Earth Hour's social media success - JJProjects - iJumpTV 64

Fri, 14 Aug 2009 10:50:00 GMT

John Johnston (JJProjects) led the social media campaign for the World Wildlife Fund's Earth Hour earlier this year. Find out the connection between success and letting go of your message!

By audaciousgloop

Tags : earth, environmentalism, evangelism, facebook, hour, jjprojects, marketing, media, pr, publicity, social, twitter, wwf, youtube

Social media and live theatre - The EDGE - iJumpTV 63

Fri, 07 Aug 2009 05:02:00 GMT

Josie Campbell, Communications Manager at The EDGE Performing Arts Venue, tells us how she uses social media to build buzz and hold conversations with her customers.

By audaciousgloop

Tags : Auckland, City, Civic, Communications, EDGE, Entertainment, Facebook, Marketing, Media, PR, Social, The, Theatre, Twitter, Venues, iJump, stomp

Online Community Management with Ponoko - iJumpTV #41

Mon, 24 Nov 2008 21:53:01 GMT

What is a community manager, and what do they do? Ponoko.com's John Lewis explains the role, tools and scope of a community manager's job.

By audaciousgloop

Tags : communitymanager, facebook, flickr, ijump, johnlewis, ponoko, simonyoung, socialmedia, socialnetworks

Viral marketing on zero budget - iJumpTV #39

Mon, 03 Nov 2008 23:27:03 GMT

When you have zero marketing budget, where do you start getting your message out? James Stewart put his own body on the line, creating the Million Dollar Leg project. Learn his secrets for getting buzz! In this episode: http://artklick.co.nz/ http://milliondollarleg.co.nz/ http://inkode.co.nz/ http://madefromnewzealand.com/ Top recommendations for buzz-building: Facebook page YouTube Twitter Skype Digg and Stumbleupon Bonus resource: The Idea Virus by Seth Godin

By audaciousgloop

Tags : aidanrogers, artklick, buzz, digg, facebook, ijump, inkode, jamesstewart, madefromnewzealand, marketing, milliondollarleg, online, simonyoung, skype, stumbleupon, twitter, viral, youtube

Jump In #27: Saatchi Strategist Murray Streets

Mon, 30 Jun 2008 08:22:18 GMT

More info: http://www.ijump.co.nz ... Murray Streets saw our article in DLB and asked to join the conversation. He's got some great things to share about Generation X and the web, and how agencies engage with social media.

By audaciousgloop

Tags : advertising, blogging, business, facebook, linkedin, marketing, media, murraystreets, saatchi&saatchi, socialmedia

Jump In #21: David Young and Kiwification

Mon, 12 May 2008 19:28:45 GMT

(more info: http://www.ijump.co.nz/ ) Hear how social networking greases the wheels when finding a new neighbourhood, job and home country! Also, lessons learned from the Kiwification blog, a site for people planning to live in New Zealand.

By audaciousgloop

Tags : davidyoung, facebook, ijump, kiwification, linkedin, simonyoung, skype, socialnetworking

Jump In #18: Breakthrough Strategist Jake Pearce part 2

Tue, 01 Apr 2008 08:49:14 GMT

(Find out more at http://www.ijump.co.nz) This week we continue our talk about blogging with breakthrough strategist and Generation C expert Jake Pearce. Hear how a solo consultant uses blogging to amplify word of mouth, and get his ideas across. And don???t forget to send your audio or video comment to simon@ijump.co.nz to be in to win Joseph Jaffe???s amazing book Join the Conversation!

By audaciousgloop

Tags : blogging, c, facebook, genc, generation, generationc, jake, myspace, pearce, socialmedia, socialnetwork, socialnetworking, twitter