Viddler

http://www.beet.tv/2009/05/susan-boyle-on-pace-for-most-viewed-video-of-all-time.html
Saturday, May 02, 2009

If you just go by YouTube’s all-time most watched videos list, you might think Evolution of Dance at 118 million views would win the most popular crown.

But that quirky dance video isn’t actually the most viewed video ever, says Visible Measures. In fact, singing sensation Susan Boyle appears on track to grab that title soon. The online measurement firm just released its first ever compilation of the most viewed viral videos in the history of the Web.

Visible Measures places rapper Soulja Boy’s video “Crank Dat” as the most viewed with 356 million views, the Twilight movie trailer second with 265 million, and Mariah Carey’s ‘Touch My Body” third at 230 million.

If you just went by the YouTube rankings, “Crank That” would only have 51 million views, only 14% of its true total

The difference between the Visible Measures rankings and YouTube, not surprisingly, is Visible Measures tracks all viral placements across the Web, including those on YouTube and other sites such as Metacafe, DailyMotion, Veoh, Yahoo, Hulu and others. Visible Measures also counts views that videos receive on their “home sites,” such as the Twilight views accumulated on the official site “Twilightthemovie.com.”

Visible Measures tracked data for this list across more than 21,000 unique video placements and more than 3 billion total views.

It’s worth noting that Boyle is due to crack the top three or more very soon. She’s already fifth with 186 million views. “[She] will likely reach #4 next and then #3 a few weeks thereafter. She is, without question, the fastest growing viral video phenomenon of all time,” the company wrote.

Visible Measures VP Matt Cutler explains in this Beet.TV video how the company’s measurement service works. Andy caught up with him last June in New York.

Daisy Whitney, Senior Producer

Daisy